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On March 28th,the 12th Liangzhilong China Food Ingredient E-commerce Festival was held at Wuhan International Expo Center,once again opening up a grand event for the development of the food ingredient industry.Following the brand strategy of Hunan-style compound seasoning sauce presented by LaMeiZi at the 11th Liangzhilong Exhibition in 2023,this year LaMeiZi,based on its identity as a leader in Hunan-style compound seasoning sauce,made a further step forward and unveiled its new attitude as a"spicy flavor solution service provider"at this Liangzhilong Exhibition.On the first day of the exhibition,LaMeiZi's booth attracted a large number of visitors with its unique design and careful layout,fully demonstrating the strength of LaMeiZi's brand and products.
Lameizi's participation in this exhibition not only exhibited two new heavyweight products,Douban Spicy Sauce and Chopped Pepper Spicy Sauce,as well as refreshing fruit drinks,but also highlighted its customized spicy business products-three series of basic sauces,fresh-keeping peppers,and cooking sauces.The basic sauce series,based on in-depth insight into the catering market and precise grasp of consumer taste preferences,features customizable services and tailored spiciness,saltiness,and viscosity.As a participant in the formulation of national spiciness standards,Lameizi has been deeply engaged in the field of spiciness for more than 20 years,and its mastery of"spiciness"has reached a high level.It has jointly developed six levels of mild,low,medium,strong,extra-strong,and super-spicy with the research institutions of Hunan Agricultural University to meet customers'different needs for spiciness.At the same time,its own industry-leading independent research and development strength,national industrialization layout,and independent production capacity automation have laid a solid foundation for Lameizi's customized services,achieving highly customizable formulation development,product planning,channel specifications,and other dimensions.
At the exhibition site,the professional R&D team of Spicy Girl also showed the ingredients and production operation on site,cooked spicy pork knuckle and meat stir-fried meat with spicy girl seasoning sauce on site,allowing visitors to experience the unique flavor brought by Spicy Girl products,attracting many businessmen and diners to taste and enjoy.The scene was crowded with people,who highly praised the color,fragrance and taste of the products.The on-site staff used a friendly service attitude and professional spirit to enthusiastically explain to everyone,answering questions one-on-one.With strength and service,they attracted countless catering people to stop at the Spicy Girl booth for tasting,communication,consultation and negotiation,laying a solid foundation for further cooperation.
It is worth mentioning that on the day before the opening of the Liangzhilong Exhibition,as one of the strategic partners of the China Food and Beverage Ingredient Supply Chain Co-Creation Conference,Spicy Girl brought a feast of ideological collision to the participants at the conference.Mr.Lin Ruliang,the manager of the Spicy Girl Heavy-duty Division,analyzed the development trend of the industrial chain in depth around the deep research of chili peppers,core technology and supply chain advantages,and provided solutions for the industry.
Lameizi not only successfully built a bridge between various catering customers and consumers through the Liangzhilong exhibition platform,but also demonstrated its profound strength in the field of spicy flavor and its pioneering spirit of innovation.As a leading brand of Hunan-style compound seasoning sauce,Lameizi has adhered to the business philosophy of“making quality with heart and innovation for the future”since its inception in 1998.It strictly adheres to the bottom line of product quality,innovates business operation models,and establishes ten production bases in Xinjiang,Inner Mongolia,Yunnan,Ningxia and other regions.It has also worked with Hunan Agricultural University to build the largest pepper product research and application laboratory in China,in order to provide a diversified spicy flavor product experience for its target users.
In the future,Spicy Girl will be based on the spicy flavor industry,always follow the industry development trend,continue to explore and deeply study the research and development and promotion of spicy products,constantly upgrade and enrich spicy products,provide personalized spicy solutions for different ingredients and cuisines,accurately cover the whole channel scenario from traditional to innovative catering,and strive to build the industry's leading spicy solution service provider.
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